Google AdWords, Quality Score & the Cost of 'Normal' - Part 2

by Admin


27 Apr
 None    Internet Related

by Marta Turek
http://www.mediative.ca

Last week, in Part 1, we mapped out some changes to land­ing pages and des­ti­na­tion URLs that had an impact on Google AdWords per­for­mance met­rics. In this post we will review Google’s feed­back to the scale of the changes in PPC met­rics and also pro­vide some rec­om­men­da­tions to min­imise the impact on your PPC account performance.

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