Is it Time To Relabel 'Search' Marketing?

by Admin

23 Sept
 None    Internet Related

by Gord Hotchkiss

Last week, I asked the ques­tion, “Is the word “search” the right label for what we do on Google, Bing, Yahoo and other engines?” When Inter­net search debuted in the early 90’s, it was prob­a­bly pretty accu­rate. But today, the con­cept may have passed the label by.

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