by Gord Hotchkiss
Heaven help anyone trying to lead an illicit double life on the convention circuit. Blogging and camera phones have turned us into a society of voyeurs. This is especially true in the search marketing industry. We are all content producers. We publish our thoughts. During one conversation at a recent industry event after hours reception, we realized that everyone in the conversation either had a blog or wrote a regular online column. Many did both.
It becomes more amusing when you have one conversation over dinner at a show with a few friends and within the next few days, all of you have posted online comments about the conversation, each from your own perspective. To find the truth, you have to triangulate the comments and discover the substance of the conversation lies somewhere between the extremes.