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Why Educated Consumers are Better Customers

on 13 Dec  Posted by Admin  Category: Internet Related  

by S. Housley
http://www.feedforall.com

Not too long ago, a colleague asked me why we invest so heavily in consumer education. We have made a conscious decision to spend marketing dollars on consumer education for a very simple reason. Educated consumers are simply better customers.

Lets take a closer look at why educated consumers are better customers.

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