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Copyright by Axandra.com
Web site promotion software
Is your web site still not listed on search engines although you submitted it weeks ago? There are several reasons why search engines might ignore your web pages.
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by Jody Nimetz
http://www.enquiro.com
Are traditional marketing techniques the most cost effective use of resources in the B2B market? Are there better ways to get a stronger ROI than cold calls and trade shows? Are there other tools or strategic thinkings for turning prospects into fully qualified leads more readily, quickly, and efficiently? Let me tell you a story.
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by William King
Run a search on any of the 200 major search engines, and the results will come up in similar orders on quite a few of them. How a website owner/operator gets their website to the top of a list is called Search Engine Optimization, or SEO. Optimizing a website involves many of the same techniques, whether the aim is to optimize for Google adwords, Yahoo, Ask Jeeves or others. There is a list of what not to do as well, and that list is applicable to all engines, as it mostly refers to tricks and hacks unscrupulous designers use to try to trick the engines. These kind of pages generally get removed by automated tools and don't generally last very long, so they are not recommended to bother with.
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by Gord Hotchkiss
http://www.enquiro.com
People who buy radiators online are unique. For one thing, they don't really research their purchases beforehand. When your radiator blows up, you know you need a new one..fast! Secondly, when you're shopping for a new radiator, it's not a click and buy type of item. You pretty much need to talk to someone who knows their stuff, because every single make and model of car may have two or three radiators that could fit. As John Thys, President of Radiator.com says, it's a different market. And for this market, Pay per Call is just the right thing.
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The recent announcement that .mobi domain names had been released for general sale caused very little stirring on the Internet. It has been heralded as the dawn of a new era for the mobile Internet but many believe that once the initial land rush for domains has passed, it will become just another top-level domain like all others. .Mobi domains have already been purchased by a lot of companies. Initially, from May of this year, trademark holders from within the mobile communication world were given the opportunity to secure the domain associated with that trademark. Then in June, all remaining trademark holders were given the opportunity until finally this month, September, domain names go on general sale.
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by Jason McElwaine
http://www.pinbottle.com
Some S.E.O.'s will tell you that reciprocal linking is beneficial. Others will say that reciprocal linking has outlived its course. If you choose to trade links, here are a few things to consider.
The point of obtaining back-links is to help your search engine rank. Every link to your site is like a vote for your site. If it's a one way link, from them to you, even better! The quality of the back-link is also important. If a high ranked site like Microsoft were to link to your site, it would be considered a very important "vote," and would surely outweigh back-links from many other sites. But what if your back-link isn't real? There are website owners and directories out there who are willing and eager to trade links with you. But beware, because what they're really trying to do is create a one way link; from your site to theirs!
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by Gord Hotchkiss
http://www.enquiro.com
There are a few items that crossed the threshold of my inbox recently that led me to speculate about search in the grand scheme of things.
First of all, fellow Search Insider David Berkowitz talked about online data storage, and how it could introduce reams of new content into online depositories, there to be connected to by consumers through search.
Secondly, Apple and Google are in talks about iTV, Apple's new set top box that allows you to view downloaded video on your TV, at the same time making it searchable.
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