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Article by Axandra
SEO software

Google announced that your exact match and phrase match keywords in Google AdWords will be matched with ‘variation’ or ‘near match’ starting in September. What does this mean and how will it affect your Google AdWords campaigns?

ASEOHosting, a provider of premium SEO hosting, is releasing an advisory to address the concerns of clients and the wider online community regarding Google’s recent announcement that HTTPS and SSL certificates will be used as a ranking signal in its search engine results pages.

It should be made clear that Google’s announcement does not imply that the purchase of an SSL certificate is required to rank in the SERPS. However, in combination with many other ranking signals, a site’s use of SSL encryption is likely to give it an advantage relative to competitors who do not implement SSL.

The Workshop Will Offer Helpful Tips On How Business Owners Can Increase Their Visibility Online

One Thing Marketing, a Louisville SEO company, is hosting a free educational workshop that is ideal for small business owners who want to attract more customers and increase sales. Titled “How to Optimize Your Business for Local Search,” the workshop will take place from 10 a.m. to 12 p.m. and also from 6 to 8 p.m. on Tuesday, August 26 at Indiana Wesleyan University, 1500 Alliant Ave., in Louisville, KY.

Article by Axandra
SEO software

Last week, Google announced HTTPS as a ranking signal. According to Google, websites that use HTTPS might get a small ranking boost. Is this ranking boost relevant and what do you have to do to benefit from this change?

ClickThrough Marketing has launched ClickView, a free tool that lets users test responsive design and mobile websites using their desktop browser. ClickThrough believes ClickView is the first tool that checks for mobile versions of sites without users having to pay subscription feeds.

Web developers and marketers can now reliably test mobile websites without shelling out for the privilege, thanks to ClickView, a new tool from ClickThrough Marketing.

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