According to New Report by Global Industry Analysts

GIA announces the release of a comprehensive global report on Search Engine Marketing (SEM) market. World market for SEM market is projected to reach US$50.68 billion by 2015. This projected growth in the market will be primarily driven by factors such as, increasing demand for cost effective advertising and marketing strategies, rising popularity of organic and paid search, and growth in mobile Internet market.

San Jose, CA July 7, 2010 -- Growing competition in today’s business world drives the need for companies to be recognized among a horde of rivals, thereby compelling them to constantly strive to develop, innovate, and implement strategies to acquire leadership position in the market. Online marketing is one such strategy.