Search Engines

Official Google information: how to handle international content

by Admin


04 Jun
 None    Search Engines

Article by Axandra
SEO software

On the official Google blog, Google's Gary Illyes and Zineb Ait Bahajji gave information on how to handle international content. If your website serves multiple languages and countries, there are several things that you can do to make sure that Google indexes your web pages correctly.

Google May 2014 Algorithm Updates

by Admin


30 May
 None    Search Engines

by Jody Nimetz
http://www.mediative.com

Traditionally May tends to be a busy month for Google algorithm updates. As we reported the other day, we have seen Google’s Panda 4.0 algo update as well as some others including Google’s release of their “Payday Loan Algorithm 2.0” which targets spammy queries. Could there be a Penguin refresh happening as well? A number of folks in the industry were reporting some SERP activity on May 26 and May 27. We have not noticed anything dramatic with our clients as we have seen clients experience increases in traffic ranging from 8-12% over the past week. This could be due in part to seasonality with the long weekend occurring with our clients south of the border.

Google’s Panda Algorithm Update 4.0

by Admin


26 May
 None    Search Engines

by Jody Nimetz
http://www.mediative.com

It is May 2014 and Google updated their Panda algorithm with what has been dubbed Panda 4.0.  Here is some information about Google’s Panda 4.0 algorithm update.  As with the previous incarnations of Panda, this algorithm is looking to improve the quality of search results by removing or devaluing low quality (or what Google perceives as low quality) pages from their Web results.

Google's Matt Cutts talks about two popular SEO myths

by Admin


23 Apr
 None    Search Engines

Article by Axandra
SEO software

In a video on YouTube, Google's Head of Search Spam Matt Cutts talks about popular SEO myths. Here's what he has to say:

Google claims not to change the search results to make more money

According to Matt Cutts, buying or not buying Google AdWords ads has no positive or negative impact on the rankings of your website. He also says that Google does not make changes to the organic algorithms to encourage people to buy ads.

Given the fact that Google's result often only show paid ads in the visible area of the search results (i.e. you have to scroll to see the regular results), it seems that this statement of Matt Cutts is not entirely true.

Five things that you should know about Google's disavow links tool

by Admin


12 Mar
 None    Search Engines

Article by Axandra
SEO software

Google's 'disavow links' tool can help you to improve the Google rankings of your web pages. If you do not use the tool correctly, you can also damage the Google rankings of your site with the tool. Here are five things that you should know about Google's 'disavow links' tool.

Google’s new attack on scraper sites

by Admin


06 Mar
 None    Search Engines

Article by Axandra
SEO software

Some days ago, Google published some kind of "disavow links tool" for scraper sites. If your website content has been stolen by other websites, this tool can help you. How exactly does it work and how can you benefit from that new tool?

Long Island Advertising Firm fishbat Reveals Why Google is Penalizing Expedia’s SEO Tactics

by Admin


03 Feb
 None    Search Engines

In response to an article published by Mashable, Long Island advertising firm fishbat reveals how Google is improving search engine optimization, and cutting down on problematic search links.

fishbat, an award winning Long Island advertising firm, discusses how Google is penalizing websites in search results if there are problematic links or the website is participating in “black hat” SEO tactics.

Debunking Google Predictions for 2014

by Admin


31 Jan
 None    Search Engines

by Jody Nimetz
http://www.mediative.com

Some Google Predictions for 2014

In my previous post I discussed whether Google might be you friend or foe in 2014. We touched on some areas where Google may be further cracking down (see: link spam) and where they might be going with Search in 2014.  I have a feeling that, like the past few years, we are going to see some fundamental movement from Google with Search, specifically Organic Search.

Google: Here's the reason why you no longer rank for your keyword

by Admin


22 Jan
 None    Search Engines

Article by Axandra
SEO software

In an online discussion, a webmaster complained that his site was no longer listed on Google for one of his most important keywords. The backlinks of the website didn't look suspicious and the other factors also looked okay. Why did the rankings of the website drop?

Google: Friend or Foe in 2014?

by Admin


13 Jan
 None    Search Engines

by Jody Nimetz
http://www.mediative.com

2013 was an eventful year in Search, more specifically in Organic Search.  We have been posting about some of the more important Search events of 2013 and have compiled a list of our top SEO blog posts for 2013. If you have not yet already done so, be sure to subscribe to our feed and get all of our latest posts and insight on organic search and digital marketing tips.

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